Dry Plant-based Proteins for Pets Market Size, Share, Growth, and Industry Analysis, By Types (Soy Protein, Wheat Protein, Pea Protein, Others), By Applications Covered (Dog, Cat, Others), Regional Insights and Forecast to 2033

Dry Plant-based Proteins for Pets market Size

The Dry Plant-based Proteins for Pets market was valued at USD 443.5 million in 2024 and is expected to reach USD 480.3 million in 2025, growing to USD 909 million by 2033, with a CAGR of 8.3% during the forecast period [2025-2033].

In the US, the market for dry plant-based proteins for pets is growing rapidly, fueled by increasing pet health awareness, rising demand for sustainable and plant-based food options, and the shift toward healthier, vegan pet diets.

Key Findings

• Market Size: Valued at 480.3 in 2025, expected to reach 909 by 2033, growing at a CAGR of 8.3%.
• Growth Drivers: Sustainability demand grows by 35%, vegan pet food demand increases by 20%, and health-conscious pet owners rise by 15%.
• Trends: Plant-based protein use up by 25%, organic ingredients demand grows by 18%, and clean-label products rise by 12%.
• Key Players: Kerry, Glanbia, Roquette, Archer-Daniels Midland, Cargill.
• Regional Insights: North America leads with 40%, Europe follows at 30%, and Asia-Pacific grows by 20%.
• Challenges: Sourcing raw materials becomes more difficult, increasing by 15%, while cost pressures impact 10% of companies.
• Industry Impact: Sustainable practices grow by 25%, plant-based product development rises by 18%, and health trends impact 20%.
• Recent Developments: New product launches rise by 30%, technology advancements grow by 12%, and partnerships increase by 18%.

The dry plant-based proteins for pets market has seen a significant surge in demand as pet owners increasingly seek healthier, sustainable, and plant-based alternatives to traditional animal proteins. With growing awareness of environmental and ethical concerns, plant-based protein sources such as peas, lentils, and quinoa are becoming popular in pet food formulations. The market is being driven by the rising demand for vegetarian and vegan diets for pets, as well as the need for allergen-free products. These protein sources offer nutritional benefits, including essential amino acids, fiber, and vitamins, making them a desirable option for pet food manufacturers worldwide.

Dry Plant-based Proteins for Pets Market Trends

The dry plant-based proteins for pets market is evolving rapidly, reflecting an increased preference for sustainable and ethical pet food solutions. As of recent trends, plant-based protein sources like peas, lentils, chickpeas, and quinoa have gained significant traction in pet food formulations. Approximately 35% of pet owners are choosing plant-based protein options due to concerns regarding animal welfare and environmental sustainability. Additionally, about 40% of consumers are prioritizing allergen-free products, which has contributed to the rise in plant-based protein popularity. Manufacturers are increasingly including plant-based proteins in their recipes to appeal to pet owners who are adopting plant-based or vegan diets themselves. Demand for high-protein, plant-based pet foods has risen by over 30% in the last few years. This shift is particularly evident in the dog food segment, where plant-based protein content has seen an increase of up to 20% in various product formulations. The market is also being driven by the growing awareness of the nutritional benefits of plant-based proteins for pets, such as increased fiber content, essential amino acids, and lower fat levels, making them an ideal choice for health-conscious pet owners.

Dry Plant-based Proteins for Pets Market Dynamics

DRIVER

"Rising demand for plant-based food options"

The demand for plant-based food options for pets is soaring, with nearly 40% of pet owners looking for vegan or vegetarian diets for their pets. This shift is driven by both ethical considerations and health benefits. More pet owners are becoming aware of the potential benefits of plant-based proteins, such as reducing the risk of allergies and supporting overall health. Additionally, plant-based proteins are gaining popularity due to their lower environmental impact, with approximately 45% of consumers noting the sustainability factor as a key decision-making element.

RESTRAINTS

"Limited availability of specialized plant-based protein formulations"

While demand is growing, there remains a challenge in the limited availability of specialized plant-based protein products in certain regions. Around 30% of pet owners are facing difficulties in accessing a wide variety of high-quality plant-based pet food products. Limited research and development investments have also constrained the range of plant-based protein options available. As a result, pet food manufacturers are focusing on developing specialized formulations to meet the growing demand for plant-based alternatives.

OPPORTUNITY

"Expansion of plant-based protein adoption in pet food"

The plant-based protein sector offers a significant opportunity for growth, with more than 25% of new product launches featuring plant-based protein formulations. As consumers continue to seek healthier and more sustainable pet food options, manufacturers have the chance to tap into this expanding market by offering a variety of plant-based protein sources. Research also indicates that the adoption rate of plant-based proteins in premium pet food segments has grown by over 40% in recent years, highlighting a clear opportunity for brands to innovate and cater to this growing demand.

CHALLENGE

"Cost of plant-based protein ingredients"

One of the challenges facing the dry plant-based proteins for pets market is the higher cost of plant-based protein ingredients compared to traditional animal proteins. Approximately 20% of manufacturers report increased costs associated with sourcing and processing plant-based proteins. These costs are often passed on to consumers, leading to higher product prices. While plant-based proteins offer long-term sustainability benefits, the immediate expense can deter some pet owners from switching to plant-based options. As the market grows, cost reduction strategies will be key to wider adoption.

Segmentation Analysis

The dry plant-based proteins for pets market is segmented based on the type of protein used and the specific applications for pets. These segments cater to different needs in the pet food industry, responding to consumer demand for healthier, ethical, and sustainable protein sources. Among the protein types, soy protein, wheat protein, and pea protein are the most prominent choices, with each offering distinct nutritional benefits. The growing trend toward plant-based pet food is evident, with pea protein gaining popularity for its high digestibility and lower allergenic potential. In terms of applications, dry plant-based proteins are primarily used in dog and cat food products, with other animals also benefitting from these formulations in niche markets. Each of these segments contributes to the overall market expansion, driven by a combination of dietary needs, ethical considerations, and the ongoing trend of pet owners seeking plant-based alternatives.

By Type

• Soy Protein: Soy protein is a widely used plant-based protein source in pet food products, accounting for nearly 25% of the market share. It is highly digestible and offers a well-rounded amino acid profile that supports overall health in pets. Soy protein has been favored for its cost-effectiveness and availability, with many manufacturers incorporating it into their products to meet growing demand. Approximately 30% of pet food brands focus on soy-based protein formulations, particularly for pets with dietary sensitivities, offering an affordable and sustainable alternative to animal proteins.
• Wheat Protein: Wheat protein is another significant segment, making up around 20% of the dry plant-based protein market for pets. It is particularly favored for its high fiber content, which supports digestive health in pets. Wheat protein also provides essential amino acids required for muscle development and overall pet health. Wheat-based proteins are increasingly used in formulations targeting active pets, as it helps in muscle recovery and maintaining energy levels. This segment has seen a growth rate of around 15%, driven by its functional benefits in pet diets.
• Pea Protein: Pea protein has emerged as one of the most preferred plant-based protein sources, contributing to roughly 40% of the market. It is known for its high digestibility and minimal allergenic potential, making it ideal for pets with food sensitivities. Pea protein is particularly beneficial for dogs and cats with dietary restrictions and is gaining significant traction in premium pet food products. Demand for pea-based protein has surged, with around 35% of new product formulations in the pet food industry incorporating pea protein as a primary ingredient.
• Others: The "Others" category, which includes proteins like quinoa, lentils, and chickpeas, represents about 15% of the market share. While not as widespread as soy, wheat, or pea protein, these plant-based protein sources are gaining attention for their unique nutritional profiles. They are especially useful in developing specialized products aimed at pets with specific health needs, such as low-fat or hypoallergenic diets. This segment is expected to continue to grow as more plant-based protein sources are explored and incorporated into pet food products.

By Application

• Dog: Dog food represents the largest segment in the dry plant-based proteins for pets market, with over 60% of plant-based protein formulations dedicated to this application. Pet owners increasingly opt for plant-based proteins for their dogs due to the perceived health benefits, including improved digestion and weight management. Additionally, dog food formulations often use pea and soy protein, which support muscle health and are easily digestible. As of recent trends, the dog food sector has experienced a rise in plant-based product offerings by over 40%, reflecting changing consumer preferences toward sustainable and ethical pet food options.
• Cat: The cat food segment, accounting for approximately 30% of the market, is also embracing dry plant-based proteins, albeit at a slower pace compared to dog food. Cats are obligate carnivores, so their dietary needs are more specialized. However, with increasing awareness of allergies and sensitivities in cats, plant-based proteins like pea and wheat protein are being incorporated into hypoallergenic and specialized formulations. Plant-based proteins in cat food are projected to grow by about 20%, as pet owners look for cleaner, more ethical alternatives to animal-based proteins.
• Others: The "Others" category, which includes formulations for pets like rabbits, birds, and other small animals, accounts for about 10% of the market. While not as significant as the dog and cat segments, plant-based proteins are being explored in these niches, particularly for small mammals with dietary restrictions. Formulations containing plant-based proteins are being increasingly adopted for their higher fiber content and the ease with which they can be digested by these smaller pets. This segment is anticipated to grow as more specialized pet foods are developed for unique dietary needs.

Regional Outlook

The dry plant-based proteins for pets market exhibits diverse trends across different regions, driven by varying consumer preferences, regulatory frameworks, and economic conditions. North America, Europe, Asia-Pacific, and the Middle East & Africa all play crucial roles in shaping the market landscape, with each region showing distinct growth patterns. In North America and Europe, plant-based diets are increasingly being adopted due to rising awareness of animal welfare and health benefits. Meanwhile, Asia-Pacific is witnessing a surge in the demand for plant-based pet products as the region’s pet ownership and adoption rates rise. The Middle East & Africa, while currently a smaller market, is seeing growth due to shifting consumer attitudes towards more sustainable and ethical pet food options. These regional dynamics are shaping the competitive landscape and influencing the strategies of key market players.

North America

In North America, the dry plant-based proteins for pets market is seeing significant growth, driven by an increasing demand for vegan and plant-based diets among pet owners. Nearly 50% of pet food manufacturers in the region now offer plant-based protein options, with soy, pea, and wheat proteins being the most common ingredients. The trend toward natural, sustainable, and ethical products is particularly strong in the United States and Canada. Furthermore, a large number of pet owners are becoming more conscious of their pets' health, prompting a shift toward plant-based alternatives. This shift is also fueled by the rising number of pet allergies, leading to a preference for hypoallergenic plant-based ingredients.

Europe

Europe is witnessing an accelerated adoption of dry plant-based proteins for pets, with demand growing significantly in countries like the UK, Germany, and France. This region is known for its environmentally conscious consumers, which has led to the growing popularity of plant-based and sustainable pet food products. In particular, pea protein has emerged as a favored choice due to its low environmental impact. A considerable portion of pet owners in Europe are also shifting to plant-based alternatives to address concerns about animal welfare, with around 40% of pet food brands launching plant-based product lines. The European market is also benefiting from an increasing number of pet food certifications focusing on plant-based, cruelty-free ingredients.

Asia-Pacific

The Asia-Pacific region is quickly becoming one of the fastest-growing markets for dry plant-based proteins for pets. Countries like Japan, China, and India are seeing a rapid increase in pet ownership, with pet food manufacturers gradually shifting towards more sustainable ingredients like plant-based proteins. In this region, plant-based protein usage in pet food is still in the early stages compared to North America and Europe, but it is projected to grow by over 25%. The demand for plant-based protein is driven by the rising awareness of pet health and wellness, particularly in urban areas. Moreover, as the region’s pet food market becomes more diverse, consumers are looking for ethical alternatives, which is expected to increase the share of plant-based ingredients in the pet food supply.

Middle East & Africa

In the Middle East & Africa, the dry plant-based proteins for pets market is relatively small but growing rapidly. As consumer awareness around sustainable and ethical practices increases, there is a noticeable shift toward plant-based proteins in pet food. Approximately 15% of pet food products in the Middle East & Africa are now incorporating plant-based ingredients, with a focus on pea and wheat proteins. This region is expected to see a higher uptake of plant-based proteins as pet ownership rates rise, especially in countries like the UAE, Saudi Arabia, and South Africa. The demand is also being driven by concerns over food security and the growing preference for more environmentally friendly products among consumers.

LIST OF KEY Dry Plant-based Proteins for Pets Market COMPANIES PROFILED

• Kerry
• Glanbia
• Roquette
• Archer-Daniels Midland
• Cargill
• Burcon Nutrascience
• Cosucra Groupe Warcoing
• Ingredion
• Crown Soya Protein
• CHS
• The Scoular
• Fuji Oil
• Ag Processing
• Wilmar

Top companies having highest share

• Kerry: 22% Market Share
• Cargill: 18% Market Share

Technological Advancements

In the Dry Plant-based Proteins for Pets market, technological advancements have played a crucial role in improving the quality and efficiency of protein production. Recent innovations include the development of more sustainable extraction methods, reducing the environmental impact by 15-20%. The use of enzymatic hydrolysis techniques has increased protein yields by approximately 10-12%, offering more cost-effective solutions for manufacturers. Additionally, improvements in extrusion technology have enhanced the digestibility of plant-based proteins, leading to a 25% increase in nutrient absorption rates in pets. The application of fermentation-based processes is gaining popularity, contributing to a 5-7% growth in the production of plant-based proteins, as they improve amino acid profiles and reduce allergens, providing better alternatives for pets with sensitivities. The advent of AI and automation in manufacturing plants has also allowed a reduction in production costs by 10-15%, allowing companies to scale up production while maintaining consistent quality.

NEW PRODUCTS Development

In recent years, the Dry Plant-based Proteins for Pets market has seen the launch of several innovative products, particularly focusing on protein blends that cater to specific nutritional needs of pets. Companies are increasingly introducing multi-source protein formulas using pea, soy, and lentil proteins to create balanced meals, driving growth in this segment by around 20%. New products with enhanced amino acid profiles have been introduced to support specific dietary requirements, leading to a 12-15% increase in demand from health-conscious pet owners. Additionally, plant-based proteins with improved palatability are becoming more common, as flavor enhancers and scent-masking technologies have boosted their acceptance among pets by approximately 10%. Many of these products are aimed at pet owners seeking cruelty-free, vegan, or hypoallergenic alternatives, with the vegan pet food segment growing by 18% in recent years. Moreover, companies are focusing on transparency and sustainability in their ingredient sourcing, which has resonated with consumers, resulting in a 5-10% increase in market share for eco-conscious product lines.

Recent Developments

• Kerry Group (2023): Introduced a new range of plant-based protein blends designed for dogs with food sensitivities, improving palatability by 8% and expanding market reach by 15%.
• Cargill (2023): Launched a plant protein-based cat food formula with a 12% increase in protein digestibility, addressing demand for premium pet nutrition.
• Roquette (2024): Debuted a novel pea protein isolate with improved amino acid profiles, resulting in a 10% increase in protein content for dog food products.
• Archer-Daniels Midland (2024): Introduced a sustainable, non-GMO pea protein alternative, increasing product visibility by 20% in the European market.
• Ingredion (2024): Rolled out a new line of plant-based protein supplements aimed at improving pet skin and coat health, contributing to a 10% growth in sales in the U.S.

REPORT COVERAGE

The Dry Plant-based Proteins for Pets market report provides a detailed analysis of the key trends, drivers, challenges, and growth opportunities in the market. It covers insights into market segmentation, including by type (soy protein, wheat protein, pea protein, and others) and by application (dog food, cat food, and others), with a focus on the growth potential in each segment. The report also explores regional trends, highlighting key markets in North America, Europe, Asia-Pacific, and the rest of the world. It evaluates the competitive landscape, profiling major players such as Cargill, Kerry, Glanbia, Roquette, and Ingredion, and assesses their strategies in product development and sustainability. Furthermore, it provides insights into recent technological advancements, new product developments, and the impact of these innovations on market growth. The report also examines the latest developments from key manufacturers, analyzing their strategic moves in 2023 and 2024, and offering forecasts for the market's future direction.