- Summary
- TOC
- Drivers & Opportunity
- Segmentation
- Regional Outlook
- Key Players
- Methodology
- FAQ
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Electric Grills Market Size
The Electric Grills market was valued at USD 5,273.58 million in 2024 and is expected to reach USD 5,684.92 million in 2025, with further growth to USD 10,367.5 million by 2033, reflecting a growth rate of 7.8% during the forecast period from 2025 to 2033.
The U.S. Electric Grills market holds approximately 28% of the global market share, driven by high consumer demand for indoor grilling solutions, smart features, and energy-efficient appliances, particularly in urban areas with limited outdoor space.
The global electric grills market was valued at approximately USD 4.4 billion in 2023 and is expected to grow by 4.9% annually, reaching USD 4.62 billion in 2024. By 2032, the market is projected to expand to USD 6.71 billion, driven by increasing consumer demand for convenient, smoke-free grilling solutions. As urbanization continues, the demand for indoor electric grills is rising, especially among apartment dwellers who cannot use traditional grills. Technological advancements, including precise temperature controls, non-stick surfaces, and easy-to-clean designs, are further enhancing the appeal of electric grills and supporting their growth.
Electric Grills Market Trends
The electric grills market is experiencing significant trends that are shaping its growth. One notable trend is the rising demand for indoor electric grills, which has increased by 8.5%, driven by the growing number of consumers in urban areas with limited outdoor space. Additionally, the popularity of portable and compact electric grills has grown by 7.3%, as more consumers engage in outdoor activities like camping and tailgating. Smart electric grills, which integrate features such as Wi-Fi connectivity and app control, have seen a 6.9% rise in demand. This trend reflects consumers’ interest in smarter cooking appliances. Another key trend is the shift towards eco-friendly and energy-efficient electric grills, with a 5.2% increase in demand for products that consume less energy and use recyclable materials, responding to the growing interest in sustainable living.
Electric Grills Market Dynamics
The electric grills market is influenced by multiple dynamics, including economic conditions, technological innovations, and consumer preferences. Economic factors impact the market by affecting consumer spending on premium cooking appliances, with demand for high-end electric grills decreasing by 4.1% during economic downturns. Technological advancements are a major driver, with innovations in grill design and functionality contributing to a 6.5% increase in market growth. Smart features like Wi-Fi connectivity and improved heating elements are appealing to consumers looking for enhanced convenience. Regulatory pressures regarding energy consumption and safety are leading to a 5.3% rise in demand for energy-efficient and safer products. Additionally, the market is shifting towards healthier cooking methods, boosting demand for grills that offer low-fat cooking options and easy cleaning. The competitive landscape fosters innovation, driving further market expansion.
Drivers of Market Growth
"Increasing Demand for Convenient and Indoor Grilling Solutions"
The growing demand for convenient, indoor grilling solutions is a major driver of the electric grills market. With urbanization on the rise, more consumers are living in apartments or homes with limited outdoor space, increasing the need for indoor grilling options. The convenience of electric grills, which can be used year-round without the need for an outdoor space or open flame, has led to a rise in consumer adoption. Additionally, the shift toward healthier cooking methods that require less oil and fat has further boosted demand for electric grills. Approximately 60% of urban households now own or are considering purchasing an electric grill for their convenience and ability to cook healthier meals indoors.
Market Restraints
"Limited Grill Capacity and Versatility"
A key restraint in the electric grills market is the limited capacity and versatility of these products compared to traditional gas or charcoal grills. Electric grills are generally smaller in size, which makes them less ideal for large gatherings or barbecues, limiting their appeal for consumers who prefer cooking for multiple people or hosting outdoor events. Additionally, electric grills may not provide the same high heat or smokey flavor that gas and charcoal grills offer, reducing their appeal among enthusiasts of traditional grilling methods. This is particularly a concern in outdoor recreational markets where high-temperature grilling is essential.
Market Opportunities
" Rising Popularity of Smart Electric Grills"
There is a growing opportunity in the market for smart electric grills. As consumers increasingly embrace smart home technology, the integration of Wi-Fi and app connectivity in electric grills is becoming more desirable. Smart grills allow users to monitor cooking temperatures, set timers, and control settings remotely, enhancing the cooking experience and convenience. Approximately 15% of new electric grills launched in 2024 included smart features, and this segment is expected to grow as consumers look for more personalized and automated cooking options. The opportunity to develop energy-efficient, user-friendly smart grills presents significant potential for innovation and market expansion.
Market Challenges
"High Competition and Price Sensitivity"
One of the primary challenges facing the electric grills market is high competition and price sensitivity among consumers. The market is saturated with a variety of options from both established brands and new entrants, making it difficult for companies to stand out. Consumers are increasingly price-sensitive, especially with the availability of lower-priced alternatives from online retailers. While premium brands are gaining traction for their advanced features and superior quality, the price point remains a barrier for mass adoption. Furthermore, the need to continually innovate and differentiate products adds to the pressure on manufacturers to maintain competitive pricing while ensuring high quality and advanced features.
Segmentation Analysis
The electric grills market can be segmented by type and application. The types include electric griddles and electric smokers, each serving different cooking needs and preferences. Electric griddles are popular for cooking larger portions of food, such as pancakes, eggs, and grilled sandwiches, providing even heat distribution. Electric smokers, on the other hand, are designed for slow-cooking meats at low temperatures, infusing them with smoky flavors. The application segment includes residential and commercial uses. Residential applications focus on home kitchens and outdoor spaces, while commercial applications cater to restaurants, hotels, and catering services. Both segments are witnessing strong demand due to the convenience and versatility electric grills offer.
By Type:
Electric Griddles: Electric griddles are a popular type of electric grill known for their large, flat cooking surface that allows for cooking multiple items at once. They are ideal for preparing breakfast foods such as pancakes, eggs, and bacon, but can also be used to cook burgers, sandwiches, and vegetables. The demand for electric griddles has grown by 10% annually as consumers increasingly seek appliances that offer versatility and convenience in the kitchen. The ease of cleaning and the ability to cook food evenly have made electric griddles a staple in many households, especially for busy individuals and families looking for time-saving cooking solutions.
Electric Smokers: Electric smokers are increasingly popular for their ability to produce slow-cooked, smoky-flavored foods without the need for charcoal or wood. These grills are often used for smoking meats such as brisket, ribs, and fish, providing an authentic flavor profile. The market for electric smokers has grown by 6.5%, driven by the rising popularity of barbecuing and smoking at home, especially among food enthusiasts. Electric smokers offer consistent heat control, ease of use, and reduced environmental impact compared to traditional smokers. They are also gaining traction for their ability to smoke food indoors or in areas where traditional smoking methods are not allowed.
By Application:
Residential: The residential application segment dominates the electric grills market, accounting for around 70% of total sales. Electric grills are widely used in homes for everyday cooking, offering convenience and versatility in both indoor and outdoor spaces. As urbanization increases and more people live in apartments or homes with limited outdoor space, the demand for indoor electric grills has risen. Additionally, residential electric grills offer healthier cooking methods, as they require less oil and fat. The ease of use, quick cooking times, and low maintenance are contributing to the strong demand for these products in household kitchens, with a particular emphasis on space-saving and multifunctional models.
Commercial: The commercial segment in the electric grills market is also experiencing growth, driven by the increasing demand from restaurants, hotels, and catering services for efficient and consistent cooking solutions. Electric grills in the commercial sector are valued for their ability to maintain precise temperature control, ensuring uniform cooking results. This is particularly important in commercial kitchens where speed and consistency are crucial. The commercial electric grill market is projected to grow by 8%, driven by the need for high-capacity cooking solutions and the rising adoption of energy-efficient cooking equipment in restaurants and other foodservice operations. Additionally, electric grills provide cleaner cooking compared to traditional gas or charcoal grills, making them a preferred choice in many commercial kitchens.
Electric Grills Regional Outlook
The regional outlook of the electric grills market shows varying growth patterns across different geographical areas. North America and Europe are established markets, driven by strong consumer demand for indoor cooking solutions, convenience, and health-conscious cooking options. Asia-Pacific is seeing rapid growth due to rising disposable incomes and increasing urbanization, particularly in countries like China, India, and Japan. The Middle East & Africa is an emerging market, driven by the growing foodservice industry and changing lifestyles. The diverse needs and preferences in these regions are shaping the demand for various types of electric grills, with strong opportunities in both residential and commercial applications.
North America
North America holds a significant share of the global electric grills market, accounting for approximately 35% of total sales. The United States is the largest consumer, driven by high household demand for indoor and outdoor electric grilling solutions. The popularity of electric grills in North America is fueled by the convenience they offer for busy lifestyles and their ability to produce healthy, grilled meals with minimal effort. The trend towards health-conscious eating, combined with the growing preference for eco-friendly and energy-efficient products, has boosted the demand for electric grills. Additionally, the rise of smart home appliances and increased consumer interest in smart electric grills are contributing to market growth in the region.
Europe
Europe is another key market for electric grills, accounting for around 25% of global sales. The European market is driven by a strong culinary culture and an increasing demand for convenient cooking solutions. Many European countries, including Germany, France, and the UK, have embraced electric grills for their ability to cook healthier meals quickly and efficiently. Additionally, the demand for compact and portable electric grills has increased due to the growing number of apartment dwellers in urban areas. Europe is also seeing a shift towards eco-friendly appliances, with a significant portion of consumers opting for energy-efficient and sustainable cooking options. The growing interest in outdoor cooking and grilling further supports the market’s expansion in the region.
Asia-Pacific
The Asia-Pacific region is the fastest-growing market for electric grills, with countries like China, India, and Japan driving the demand. The region is experiencing rapid urbanization, rising disposable incomes, and an increasing preference for convenience in cooking. As more people in urban areas move into smaller living spaces, the demand for compact, easy-to-use electric grills has surged. In China and India, the growing middle class is fueling the adoption of electric grills for both residential and commercial applications. The trend toward healthier cooking methods is also contributing to the demand for electric grills, as consumers seek appliances that offer low-fat cooking options. The Asia-Pacific market is expected to continue its growth, with increasing interest in both indoor and outdoor electric grilling solutions.
Middle East & Africa
The Middle East & Africa region is witnessing gradual growth in the electric grills market, driven by changing consumer preferences and an expanding foodservice industry. In countries such as the UAE and Saudi Arabia, the demand for commercial electric grills in restaurants and catering services is growing, as businesses look for more efficient and energy-saving cooking solutions. The residential electric grill market is also expanding, particularly in urban areas where people are adopting more convenient cooking methods. Rising disposable incomes, a growing interest in healthy eating, and increasing awareness of eco-friendly appliances are all contributing to the demand for electric grills in the Middle East & Africa. As lifestyles shift and urbanization continues, the region offers significant growth opportunities for the electric grills market.
LIST OF KEY Electric Grills Market COMPANIES PROFILED
- Zojirushi
- Taylor Company
- The Holland Grill Company Inc.
- Roller Grill International
- Char-Broil LLC
- Fire Magic
- Dimplex North America Limited
- The Middleby Corp.
- DeLonghi SpA
- Weber-Stephen Products LLC
Top 2 Companies with Highest Market Share
- Weber-Stephen Products LLC - Weber holds the largest market share in the electric grills sector, capturing approximately 22% of the global market. The brand’s dominance is driven by its established reputation for quality and innovation in grilling solutions.
- Char-Broil LLC - Char-Broil follows closely with a market share of around 18%, benefiting from its broad product range and its appeal to both residential and commercial users seeking reliable, high-performance grilling options.
Investment Analysis and Opportunities
The electric grills market offers a range of investment opportunities due to growing consumer interest in convenient, healthier cooking options. As more consumers adopt healthier eating habits, electric grills have seen a rise in demand, particularly for indoor and portable models that allow for low-fat, easy cooking. The increasing number of small households and urban dwellers with limited outdoor space is driving the need for compact and efficient indoor grilling solutions. Investment in electric grill technology, such as smart features, energy-efficient designs, and eco-friendly materials, is expected to continue growing, as manufacturers seek to meet the evolving needs of environmentally conscious consumers. Moreover, the expansion of e-commerce platforms offers a significant opportunity for businesses to capture a larger share of the market. Consumers increasingly prefer shopping online for convenience and competitive pricing, creating an opportunity for brands to reach wider audiences. Additionally, the growing trend toward smart home integration and the use of app-controlled devices presents a unique chance for innovation in electric grills, driving further market growth. Commercial establishments, including restaurants and hotels, are also a key market segment, driving demand for larger and more durable grilling solutions that cater to high-volume cooking needs. These factors, combined with emerging markets in regions like Asia-Pacific and Latin America, offer significant growth potential for businesses and investors in the electric grills market.
NEW PRODUCTS Development
The electric grills market continues to see significant product development, with innovations designed to enhance cooking experiences, energy efficiency, and user convenience. One notable development is the integration of smart technology in electric grills, allowing users to control grilling settings remotely via smartphones or other connected devices. This trend is gaining momentum, with several manufacturers, such as Weber-Stephen Products LLC, introducing grills that feature Wi-Fi connectivity and app integration. These innovations not only allow for more precise control over cooking temperatures but also provide convenience, ensuring that users can monitor cooking from anywhere in the home. Additionally, there is an increasing focus on developing energy-efficient electric grills that consume less power while still offering high performance. Many manufacturers are utilizing advanced heating elements and insulation techniques to reduce energy usage. Another area of product development is the incorporation of eco-friendly materials in electric grills. Companies are exploring the use of recyclable and sustainable materials for grill bodies, cooking plates, and packaging to appeal to environmentally conscious consumers. Furthermore, there is a growing demand for portable electric grills, particularly in the outdoor cooking market. Manufacturers are responding by introducing lightweight, compact models that are easy to transport, catering to consumers who enjoy camping, tailgating, and picnicking.
Recent Developments by Manufacturers in Electric Grills Market
Weber-Stephen Products LLC introduced a new smart electric grill in 2025, featuring Wi-Fi connectivity and integration with mobile apps, allowing users to monitor and adjust cooking settings remotely.
Char-Broil LLC launched a new line of energy-efficient electric grills in 2024, incorporating advanced heat distribution technology to reduce energy consumption while maintaining high cooking performance.
DeLonghi SpA unveiled a new portable electric grill in 2024, designed for easy storage and transport, catering to consumers who enjoy outdoor cooking experiences such as tailgating and camping.
Dimplex North America Limited introduced an electric grill with a built-in grease management system in 2025, improving cooking convenience and ensuring cleaner grilling by reducing flare-ups.
The Middleby Corp. developed a commercial-grade electric grill in 2025, designed for high-volume cooking, featuring improved durability and heat consistency, catering to the needs of large-scale foodservice operations.
REPORT COVERAGE of Electric Grills Market
The electric grills market report provides an in-depth analysis of market trends, drivers, and challenges across various regions. The report includes segmentation by product type (electric griddles, electric smokers, and others) and by application (residential and commercial). It covers key players such as Weber-Stephen Products LLC, Char-Broil LLC, and DeLonghi SpA, analyzing their market share, product innovations, and strategies. The report also explores the competitive landscape, including the impact of technological advancements like smart grills and energy-efficient designs. In addition, it examines regional market dynamics, with a focus on North America, Europe, Asia-Pacific, and emerging markets. The growing demand for portable, eco-friendly, and smart electric grills is highlighted, alongside the influence of consumer preferences for healthier cooking methods. It also provides forecasts for market growth, taking into account consumer trends, industry developments, and technological innovations. This report serves as a valuable resource for stakeholders seeking insights into the electric grills market’s current state and future prospects.
Report Coverage | Report Details |
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Top Companies Mentioned | Zojirushi, , Taylor Company, , The Holland Grill Company Inc., , Roller Grill International, , Char-Broil LLC, , Fire Magic, , Dimplex North America Limited, , The Middleby Corp., , DeLonghiSpA, , Weber-Stephen Products LLC, , |
By Applications Covered | Residential, Commercial |
By Type Covered | Electric Griddles, Electric Smokers |
No. of Pages Covered | 101 |
Forecast Period Covered | 2025 to 2033 |
Growth Rate Covered | CAGR of 7.8% during the forecast period |
Value Projection Covered | USD 10367.5 Million by 2033 |
Historical Data Available for | 2020 to 2025 |
Region Covered | North America, Europe, Asia-Pacific, South America, Middle East, Africa |
Countries Covered | U.S. ,Canada, Germany,U.K.,France, Japan , China , India, South Africa , Brazil |