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Brand Licensing Market Size (USD 435613.29 M) by 2032 By Types(Apparels, Toys, Accessories, Home Decoration, Software/Video Games, Food and Beverage, Others) , Applications(Entertainment, Fashion, Sports, Corporate Trademarks/Brand, Others) and Regional Forecast to 2032
Detailed TOC of Global Brand Licensing Industry Research Report 2023, Competitive Landscape, Market Size, Regional Status and Prospect
Table of Content
1 Brand Licensing Market Overview
1.1 Product Overview and Scope of Brand Licensing Market
1.2 Brand Licensing Market Segment by Type
1.2.1 Global Brand Licensing Market Sales Volume and CAGR (%) Comparison by Type (2018-2028)
1.3 Global Brand Licensing Market Segment by Application
1.3.1 Brand Licensing Market Consumption (Sales Volume) Comparison by Application (2018-2028)
1.4 Global Brand Licensing Market, Region Wise (2018-2028)
1.4.1 Global Brand Licensing Market Size (Revenue) and CAGR (%) Comparison by Region (2018-2028)
1.4.2 United States Brand Licensing Market Status and Prospect (2018-2028)
1.4.3 Europe Brand Licensing Market Status and Prospect (2018-2028)
1.4.4 China Brand Licensing Market Status and Prospect (2018-2028)
1.4.5 Japan Brand Licensing Market Status and Prospect (2018-2028)
1.4.6 India Brand Licensing Market Status and Prospect (2018-2028)
1.4.7 Southeast Asia Brand Licensing Market Status and Prospect (2018-2028)
1.4.8 Latin America Brand Licensing Market Status and Prospect (2018-2028)
1.4.9 Middle East and Africa Brand Licensing Market Status and Prospect (2018-2028)
1.5 Global Market Size of Brand Licensing (2018-2028)
1.5.1 Global Brand Licensing Market Revenue Status and Outlook (2018-2028)
1.5.2 Global Brand Licensing Market Sales Volume Status and Outlook (2018-2028)
1.6 Global Macroeconomic Analysis
1.7 The impact of the Russia-Ukraine war on the Brand Licensing Market
2 Industry Outlook
2.1 Brand Licensing Industry Technology Status and Trends
2.2 Industry Entry Barriers
2.2.1 Analysis of Financial Barriers
2.2.2 Analysis of Technical Barriers
2.2.3 Analysis of Talent Barriers
2.2.4 Analysis of Brand Barrier
2.3 Brand Licensing Market Drivers Analysis
2.4 Brand Licensing Market Challenges Analysis
2.5 Emerging Market Trends
2.6 Consumer Preference Analysis
2.7 Brand Licensing Industry Development Trends under COVID-19 Outbreak
2.7.1 Global COVID-19 Status Overview
2.7.2 Influence of COVID-19 Outbreak on Brand Licensing Industry Development
3 Global Brand Licensing Market Landscape by Player
3.1 Global Brand Licensing Sales Volume and Share by Player (2018-2023)
3.2 Global Brand Licensing Revenue and Market Share by Player (2018-2023)
3.3 Global Brand Licensing Average Price by Player (2018-2023)
3.4 Global Brand Licensing Gross Margin by Player (2018-2023)
3.5 Brand Licensing Market Competitive Situation and Trends
3.5.1 Brand Licensing Market Concentration Rate
3.5.2 Brand Licensing Market Share of Top 3 and Top 6 Players
3.5.3 Mergers & Acquisitions, Expansion
4 Global Brand Licensing Sales Volume and Revenue Region Wise (2018-2023)
4.1 Global Brand Licensing Sales Volume and Market Share, Region Wise (2018-2023)
4.2 Global Brand Licensing Revenue and Market Share, Region Wise (2018-2023)
4.3 Global Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.4 United States Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.4.1 United States Brand Licensing Market Under COVID-19
4.5 Europe Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.5.1 Europe Brand Licensing Market Under COVID-19
4.6 China Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.6.1 China Brand Licensing Market Under COVID-19
4.7 Japan Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.7.1 Japan Brand Licensing Market Under COVID-19
4.8 India Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.8.1 India Brand Licensing Market Under COVID-19
4.9 Southeast Asia Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.9.1 Southeast Asia Brand Licensing Market Under COVID-19
4.10 Latin America Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.10.1 Latin America Brand Licensing Market Under COVID-19
4.11 Middle East and Africa Brand Licensing Sales Volume, Revenue, Price and Gross Margin (2018-2023)
4.11.1 Middle East and Africa Brand Licensing Market Under COVID-19
5 Global Brand Licensing Sales Volume, Revenue, Price Trend by Type
5.1 Global Brand Licensing Sales Volume and Market Share by Type (2018-2023)
5.2 Global Brand Licensing Revenue and Market Share by Type (2018-2023)
5.3 Global Brand Licensing Price by Type (2018-2023)
5.4 Global Brand Licensing Sales Volume, Revenue and Growth Rate by Type (2018-2023)
5.4.1 Global Brand Licensing Sales Volume, Revenue and Growth Rate of Apparels (2018-2023)
5.4.2 Global Brand Licensing Sales Volume, Revenue and Growth Rate of Toys (2018-2023)
5.4.3 Global Brand Licensing Sales Volume, Revenue and Growth Rate of Accessories (2018-2023)
5.4.4 Global Brand Licensing Sales Volume, Revenue and Growth Rate of Home Decoration (2018-2023)
5.4.5 Global Brand Licensing Sales Volume, Revenue and Growth Rate of Software/Video Games (2018-2023)
5.4.6 Global Brand Licensing Sales Volume, Revenue and Growth Rate of Food and Beverage (2018-2023)
5.4.7 Global Brand Licensing Sales Volume, Revenue and Growth Rate of Others (2018-2023)
6 Global Brand Licensing Market Analysis by Application
6.1 Global Brand Licensing Consumption and Market Share by Application (2018-2023)
6.2 Global Brand Licensing Consumption Revenue and Market Share by Application (2018-2023)
6.3 Global Brand Licensing Consumption and Growth Rate by Application (2018-2023)
6.3.1 Global Brand Licensing Consumption and Growth Rate of Entertainment (2018-2023)
6.3.2 Global Brand Licensing Consumption and Growth Rate of Fashion (2018-2023)
6.3.3 Global Brand Licensing Consumption and Growth Rate of Sports (2018-2023)
6.3.4 Global Brand Licensing Consumption and Growth Rate of Corporate Trademarks/Brand (2018-2023)
6.3.5 Global Brand Licensing Consumption and Growth Rate of Others (2018-2023)
7 Global Brand Licensing Market Forecast (2023-2028)
7.1 Global Brand Licensing Sales Volume, Revenue Forecast (2023-2028)
7.1.1 Global Brand Licensing Sales Volume and Growth Rate Forecast (2023-2028)
7.1.2 Global Brand Licensing Revenue and Growth Rate Forecast (2023-2028)
7.1.3 Global Brand Licensing Price and Trend Forecast (2023-2028)
7.2 Global Brand Licensing Sales Volume and Revenue Forecast, Region Wise (2023-2028)
7.2.1 United States Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.2.2 Europe Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.2.3 China Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.2.4 Japan Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.2.5 India Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.2.6 Southeast Asia Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.2.7 Latin America Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.2.8 Middle East and Africa Brand Licensing Sales Volume and Revenue Forecast (2023-2028)
7.3 Global Brand Licensing Sales Volume, Revenue and Price Forecast by Type (2023-2028)
7.3.1 Global Brand Licensing Revenue and Growth Rate of Apparels (2023-2028)
7.3.2 Global Brand Licensing Revenue and Growth Rate of Toys (2023-2028)
7.3.3 Global Brand Licensing Revenue and Growth Rate of Accessories (2023-2028)
7.3.4 Global Brand Licensing Revenue and Growth Rate of Home Decoration (2023-2028)
7.3.5 Global Brand Licensing Revenue and Growth Rate of Software/Video Games (2023-2028)
7.3.6 Global Brand Licensing Revenue and Growth Rate of Food and Beverage (2023-2028)
7.3.7 Global Brand Licensing Revenue and Growth Rate of Others (2023-2028)
7.4 Global Brand Licensing Consumption Forecast by Application (2023-2028)
7.4.1 Global Brand Licensing Consumption Value and Growth Rate of Entertainment(2023-2028)
7.4.2 Global Brand Licensing Consumption Value and Growth Rate of Fashion(2023-2028)
7.4.3 Global Brand Licensing Consumption Value and Growth Rate of Sports(2023-2028)
7.4.4 Global Brand Licensing Consumption Value and Growth Rate of Corporate Trademarks/Brand(2023-2028)
7.4.5 Global Brand Licensing Consumption Value and Growth Rate of Others(2023-2028)
7.5 Brand Licensing Market Forecast Under COVID-19
8 Brand Licensing Market Upstream and Downstream Analysis
8.1 Brand Licensing Industrial Chain Analysis
8.2 Key Raw Materials Suppliers and Price Analysis
8.3 Manufacturing Cost Structure Analysis
8.3.1 Labor Cost Analysis
8.3.2 Energy Costs Analysis
8.3.3 R&D Costs Analysis
8.4 Alternative Product Analysis
8.5 Major Distributors of Brand Licensing Analysis
8.6 Major Downstream Buyers of Brand Licensing Analysis
8.7 Impact of COVID-19 and the Russia-Ukraine war on the Upstream and Downstream in the Brand Licensing Industry
9 Players Profiles
9.1 Iconix Brand Group
9.1.1 Iconix Brand Group Basic Information, Manufacturing Base, Sales Region and Competitors
9.1.2 Brand Licensing Product Profiles, Application and Specification
9.1.3 Iconix Brand Group Market Performance (2018-2023)
9.1.4 Recent Development
9.1.5 SWOT Analysis
9.2 Procter & Gamble
9.2.1 Procter & Gamble Basic Information, Manufacturing Base, Sales Region and Competitors
9.2.2 Brand Licensing Product Profiles, Application and Specification
9.2.3 Procter & Gamble Market Performance (2018-2023)
9.2.4 Recent Development
9.2.5 SWOT Analysis
9.3 The Walt Disney Company
9.3.1 The Walt Disney Company Basic Information, Manufacturing Base, Sales Region and Competitors
9.3.2 Brand Licensing Product Profiles, Application and Specification
9.3.3 The Walt Disney Company Market Performance (2018-2023)
9.3.4 Recent Development
9.3.5 SWOT Analysis
9.4 PGA Tour
9.4.1 PGA Tour Basic Information, Manufacturing Base, Sales Region and Competitors
9.4.2 Brand Licensing Product Profiles, Application and Specification
9.4.3 PGA Tour Market Performance (2018-2023)
9.4.4 Recent Development
9.4.5 SWOT Analysis
9.5 Universal Brand Development
9.5.1 Universal Brand Development Basic Information, Manufacturing Base, Sales Region and Competitors
9.5.2 Brand Licensing Product Profiles, Application and Specification
9.5.3 Universal Brand Development Market Performance (2018-2023)
9.5.4 Recent Development
9.5.5 SWOT Analysis
9.6 PVH Corp.
9.6.1 PVH Corp. Basic Information, Manufacturing Base, Sales Region and Competitors
9.6.2 Brand Licensing Product Profiles, Application and Specification
9.6.3 PVH Corp. Market Performance (2018-2023)
9.6.4 Recent Development
9.6.5 SWOT Analysis
9.7 Meredith Corporation
9.7.1 Meredith Corporation Basic Information, Manufacturing Base, Sales Region and Competitors
9.7.2 Brand Licensing Product Profiles, Application and Specification
9.7.3 Meredith Corporation Market Performance (2018-2023)
9.7.4 Recent Development
9.7.5 SWOT Analysis
9.8 Mattel
9.8.1 Mattel Basic Information, Manufacturing Base, Sales Region and Competitors
9.8.2 Brand Licensing Product Profiles, Application and Specification
9.8.3 Mattel Market Performance (2018-2023)
9.8.4 Recent Development
9.8.5 SWOT Analysis
9.9 Major League Baseball
9.9.1 Major League Baseball Basic Information, Manufacturing Base, Sales Region and Competitors
9.9.2 Brand Licensing Product Profiles, Application and Specification
9.9.3 Major League Baseball Market Performance (2018-2023)
9.9.4 Recent Development
9.9.5 SWOT Analysis
9.10 National Basketball Association
9.10.1 National Basketball Association Basic Information, Manufacturing Base, Sales Region and Competitors
9.10.2 Brand Licensing Product Profiles, Application and Specification
9.10.3 National Basketball Association Market Performance (2018-2023)
9.10.4 Recent Development
9.10.5 SWOT Analysis
9.11 Sequential Brands Group
9.11.1 Sequential Brands Group Basic Information, Manufacturing Base, Sales Region and Competitors
9.11.2 Brand Licensing Product Profiles, Application and Specification
9.11.3 Sequential Brands Group Market Performance (2018-2023)
9.11.4 Recent Development
9.11.5 SWOT Analysis
9.12 Authentic Brands Group
9.12.1 Authentic Brands Group Basic Information, Manufacturing Base, Sales Region and Competitors
9.12.2 Brand Licensing Product Profiles, Application and Specification
9.12.3 Authentic Brands Group Market Performance (2018-2023)
9.12.4 Recent Development
9.12.5 SWOT Analysis
9.13 Hasbro
9.13.1 Hasbro Basic Information, Manufacturing Base, Sales Region and Competitors
9.13.2 Brand Licensing Product Profiles, Application and Specification
9.13.3 Hasbro Market Performance (2018-2023)
9.13.4 Recent Development
9.13.5 SWOT Analysis
9.14 Ford Motor Company
9.14.1 Ford Motor Company Basic Information, Manufacturing Base, Sales Region and Competitors
9.14.2 Brand Licensing Product Profiles, Application and Specification
9.14.3 Ford Motor Company Market Performance (2018-2023)
9.14.4 Recent Development
9.14.5 SWOT Analysis
9.15 WarnerMedia
9.15.1 WarnerMedia Basic Information, Manufacturing Base, Sales Region and Competitors
9.15.2 Brand Licensing Product Profiles, Application and Specification
9.15.3 WarnerMedia Market Performance (2018-2023)
9.15.4 Recent Development
9.15.5 SWOT Analysis
9.16 Nickelodeon (ViacomCBS)
9.16.1 Nickelodeon (ViacomCBS) Basic Information, Manufacturing Base, Sales Region and Competitors
9.16.2 Brand Licensing Product Profiles, Application and Specification
9.16.3 Nickelodeon (ViacomCBS) Market Performance (2018-2023)
9.16.4 Recent Development
9.16.5 SWOT Analysis
9.17 Stanley Black & Decker
9.17.1 Stanley Black & Decker Basic Information, Manufacturing Base, Sales Region and Competitors
9.17.2 Brand Licensing Product Profiles, Application and Specification
9.17.3 Stanley Black & Decker Market Performance (2018-2023)
9.17.4 Recent Development
9.17.5 SWOT Analysis
9.18 Ralph Lauren
9.18.1 Ralph Lauren Basic Information, Manufacturing Base, Sales Region and Competitors
9.18.2 Brand Licensing Product Profiles, Application and Specification
9.18.3 Ralph Lauren Market Performance (2018-2023)
9.18.4 Recent Development
9.18.5 SWOT Analysis
9.19 Sunkist Growers
9.19.1 Sunkist Growers Basic Information, Manufacturing Base, Sales Region and Competitors
9.19.2 Brand Licensing Product Profiles, Application and Specification
9.19.3 Sunkist Growers Market Performance (2018-2023)
9.19.4 Recent Development
9.19.5 SWOT Analysis
9.20 National Hockey League
9.20.1 National Hockey League Basic Information, Manufacturing Base, Sales Region and Competitors
9.20.2 Brand Licensing Product Profiles, Application and Specification
9.20.3 National Hockey League Market Performance (2018-2023)
9.20.4 Recent Development
9.20.5 SWOT Analysis
9.21 General Motors
9.21.1 General Motors Basic Information, Manufacturing Base, Sales Region and Competitors
9.21.2 Brand Licensing Product Profiles, Application and Specification
9.21.3 General Motors Market Performance (2018-2023)
9.21.4 Recent Development
9.21.5 SWOT Analysis
9.22 WWE
9.22.1 WWE Basic Information, Manufacturing Base, Sales Region and Competitors
9.22.2 Brand Licensing Product Profiles, Application and Specification
9.22.3 WWE Market Performance (2018-2023)
9.22.4 Recent Development
9.22.5 SWOT Analysis
9.23 Learfield IMG College
9.23.1 Learfield IMG College Basic Information, Manufacturing Base, Sales Region and Competitors
9.23.2 Brand Licensing Product Profiles, Application and Specification
9.23.3 Learfield IMG College Market Performance (2018-2023)
9.23.4 Recent Development
9.23.5 SWOT Analysis
9.24 Electrolux
9.24.1 Electrolux Basic Information, Manufacturing Base, Sales Region and Competitors
9.24.2 Brand Licensing Product Profiles, Application and Specification
9.24.3 Electrolux Market Performance (2018-2023)
9.24.4 Recent Development
9.24.5 SWOT Analysis
9.25 The Hershey Company
9.25.1 The Hershey Company Basic Information, Manufacturing Base, Sales Region and Competitors
9.25.2 Brand Licensing Product Profiles, Application and Specification
9.25.3 The Hershey Company Market Performance (2018-2023)
9.25.4 Recent Development
9.25.5 SWOT Analysis
9.26 National Football League
9.26.1 National Football League Basic Information, Manufacturing Base, Sales Region and Competitors
9.26.2 Brand Licensing Product Profiles, Application and Specification
9.26.3 National Football League Market Performance (2018-2023)
9.26.4 Recent Development
9.26.5 SWOT Analysis
10 Research Findings and Conclusion
11 Appendix
11.1 Methodology
11.2 Research Data Source
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